Local Tourism marketing strategy to bring in upto $1Bn in 2022


The government has adopted a robust marketing strategy emphasizing domestic tourism to recover Uganda’s tourism industry fully.

It’s projected that this will drive tourism numbers to over 1 million, bringing in $1 billion by 2022.

However, sector players say the government still needs to address key pressing issues like taxation, information flow, and incentives for the sector to reap.


Why Visit the Pearl of Africa

A multicultural country in East Africa whose diverse landscape encompasses the snowcapped Rwenzori Mountains and immense Lake Victoria – the principal source of the great River Nile. With abundant wildlife such as Chimpanzees, Gorillas, the famous Big 5 at our 10 Savannah parks, and 1000+ rare bird species. Bwindi Impenetrable Forest National Park is a renowned mountain gorilla sanctuary, while Kidepo Valley National contends for the best destination in Africa for wild game drives.



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